top of page

ABOUT ScroogeMarketer
ScroogeMarketer blog is a helpful resource for anyone looking to learn more about business management. As a lecturer at Westford University College in the UAE, Tausif Mulla explains important business concepts, shares & reviews strategies, including tips & tricks of blogging.
Search

What is Economic Moat and how to find one
An economical moat is a competitive advantage that allows a company to keep competitors out without wasting time and resources.
Tausif Mulla
Jul 14, 20214 min read
0 comments

Productivity tool: Get hooked to WorkFlowy for Getting Things Done
WorkFlowy is a free organizational tool that can help you get things done faster. A perfect tool for students and entrepreneurs.
Tausif Mulla
Jul 12, 20214 min read
0 comments

6 reasons to use Paperpile reference manager for Google Docs and Microsoft Word
Paperpile is a web-based reference manager for Google Docs and Microsoft Word. Find, organize, and cite sources quickly with Paperpile.
Tausif Mulla
Jul 10, 20215 min read
0 comments


Marketing Agility: a brief guide for businesses
Marketing agility is a methodology that provides businesses with a framework to make quick and effective decisions.
Tausif Mulla
Jul 7, 20216 min read
0 comments


Marketing for Dummies: Learn the Basics in 2 mins
What is Marketing?
Marketing is the process of communicating a company's ideas to its customers in order to generate sales.
Tausif Mulla
Jul 3, 20212 min read
0 comments


Shortform App: an easy way to learn and generate ideas
Since the time I decided to turn into an educator from a marketer, one thing that I have made sure of is to keep learning. One common...
Tausif Mulla
Mar 18, 20213 min read
6 comments


7 principles of Homeopathy that can be used in Business Management
7 principles of homeopathy as discussed by Rajiv Bajaj can lead the business to success.
Tausif Mulla
Oct 15, 20204 min read
0 comments

Life lessons from a movie
Leadership and life lessons we all can learn from the movie Sully.
Tausif Mulla
Oct 4, 20201 min read
0 comments


9 Management lessons from the street vendors of Mumbai
9 management lessons that MBA's need to learn from the street vendors of Mumbai.
Tausif Mulla
Oct 1, 20203 min read
0 comments

5 rules of leadership studied from actions of world leaders amidst COVID-19
Sheikh Mohammed is one of the most influential leaders of the Arab world. His rules of leadership are essential for anyone who's interested
Tausif Mulla
Sep 25, 20202 min read
0 comments


Strategic Management Lessons that we all can learn from Rajiv Bajaj (part 01)
A collection of unique and captivating strategic management lessons by Rajiv Bajaj.
Tausif Mulla
Sep 17, 20204 min read
0 comments

Webinar on Improving Online Research for Academic Writing
Register for a webinar on improving online research for academic writing.
Tausif Mulla
May 31, 20201 min read
0 comments


10 reasons why start-ups should aim to be CAMEL rather than UNICORN
It's about time startups aim to be Camels instead of Unicorns. Focus on profitability rather than artificial growth.
Tausif Mulla
May 29, 20206 min read
0 comments


Streamline Your Research With PowerNotes Extension
How to conduct a synthesis literature review using PowerNotes research application. This nifty tool is useful for research scholars.
Tausif Mulla
Mar 12, 20204 min read
0 comments


6 Tips To Rock Your Presentation
Presentation tips is a blog with helpful information and presentations for professionals on how to achieve their presentation goals.
Tausif Mulla
May 5, 20192 min read
0 comments

Developing Influence and Assertive Leadership
Conflict Situations are those in which the concerns of two people appear to be incompatible. Using Thomas-Kilmann Conflict Mode Instrument.
Tausif Mulla
Nov 27, 20181 min read
0 comments


Samsung makes you emotional with Bixby Voice Assistant (Sorry Siri)
Samsung's new Artificial Intelligence voice command app Bixby gets the user's voice and communicates naturally with correct nuances.
Tausif Mulla
Sep 28, 20181 min read
0 comments

Coca Cola invests in BodyArmor - The health drink backed by Kobe Bryant
Coca-Cola acquired a stake in health drinks promoted by Kobe Bryant to take on Pepsi's market share.
Tausif Mulla
Aug 19, 20182 min read
0 comments


SWOO - the live broadcasting app that’s disrupting the Education industry in collaboration with ALEF
What happens when two of the most innovative tech startups join hands? The outcome is a sheer disruption in the industry. The GCC region...
Tausif Mulla
Apr 4, 20182 min read
0 comments

Turn Your Customer into Advocates with Google Business Listings Reviews
Boosting physical store presence with customer reviews on google.
Tausif Mulla
Jan 8, 20182 min read
0 comments
bottom of page