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ABOUT ScroogeMarketer
ScroogeMarketer blog is a helpful resource for anyone looking to learn more about business management. As a lecturer at Westford University College in the UAE, Tausif Mulla explains important business concepts, shares & reviews strategies, including tips & tricks of blogging.
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The Consumer Adoption of Refurbished Furniture
Looking for affordable furniture that doesn't cost the earth? A second-hand furniture is a great option for budget-conscious consumers.
Tausif Mulla
Sep 30, 20235 min read
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Theoretical Framework vs. Conceptual Framework: What's the Difference and How to Use Them
Learn about the importance of theoretical and conceptual frameworks in academic research.
Tausif Mulla
Apr 29, 20232 min read
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Investing Rules to Follow: Building a Strong and Balanced Stock Portfolio
Learn the key rules to follow when investing in the stock market. Discover how to build a diversified and balanced portfolio.
Tausif Mulla
Jan 16, 20233 min read
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Creating a Personal Moat: How to Build Unique Competitive Advantages in Your Career
Learn how to create a personal moat, a unique and accumulating competitive advantage that drives increasing value in your career.
Tausif Mulla
Jan 8, 20232 min read
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Developing a Successful Marketing Strategy: Advice from Philip Kotler
Whether you are a small business owner or a marketing professional, this post will provide valuable insights on how to develop a successful
Tausif Mulla
Dec 14, 20222 min read
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What is a Born Global company?
Born global firms have a different internationalization process than traditional multinationals.
Tausif Mulla
Nov 21, 20226 min read
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Tips for Writing a Stand-Out Essay for College
Are you stuck on how to start your college essay? Check out these tips on how to make your essay stand out from the rest!
Tausif Mulla
Nov 14, 20223 min read
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Using Memes in the Classroom as a Teaching Methodology
This article offers educators a new way to engage students in the classroom by using memes.
Tausif Mulla
Oct 1, 20224 min read
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How Literature Review Helps in Research
A literature review is a comprehensive overview of all the knowledge available on a specific topic to date.
Tausif Mulla
Sep 15, 20226 min read
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What Is The Digital Economy and Why Does It Matter?
The digital economy is changing things. It is making it harder for businesses to stay the same, and it is making it easier for consumers.
Tausif Mulla
Sep 2, 20224 min read
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Build a culture of innovation with Innovation Hotspots
The areas in the organizational structure where the organization has to innovate in order to survive and develop are innovation hotspots.
Tausif Mulla
Aug 21, 20222 min read
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Michael Porter's Generic Competitive Strategies
Porter described these strategies as Cost Leadership, Differentiation, and Focus. 3 strategies to gain a competitive advantage.
Tausif Mulla
Aug 19, 20222 min read
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6 Ps of Strategic Thinking
Following the right path with the 6Ps of strategic thinking: plan, ploy, pattern, perspective, and process
Tausif Mulla
Aug 17, 20221 min read
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What is the Product Life Cycle and Why marketers should use it
Managing your product portfolio with the product life cycle.
Tausif Mulla
Aug 14, 20222 min read
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Skimpflation: The New Economic Reality
What is skimpflation and why should you care? It's a new economic reality that's affecting businesses and consumers all over the world.
Tausif Mulla
Jul 14, 20222 min read
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How Michelin Tyre Became The Most Trusted Authority in Restaurant Ratings
A company known around the world for its tyres is also the most trusted authority in restaurant ratings.
Tausif Mulla
Jul 9, 20223 min read
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Coffee Can Investing Strategy for First-Time Investors: A Beginner's Guide
Are you new to the concept of investing in shares? Learn more about coffee can investing, a simple & effective approach to the stock market.
Tausif Mulla
Jul 3, 20223 min read
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Get a Head Start on Critical Thinking: 15 Minutes to Better Grasp Complex Concepts
Understanding complex concepts will never be easy. It takes time, patience, and a lot of practice.
Tausif Mulla
Jun 28, 20227 min read
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The Reality of Metaverse in Aviation: Will It Replace Travel?
The metaverse has the potential to revolutionize travel and bring about a whole new era of exploration.
Tausif Mulla
Jun 26, 20223 min read
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Why Brands Need to Make You Smile and Laugh: The Importance of Humor in Purchasing Decisions
Are you looking for ways to use humour effectively in your marketing? Learn more about the importance of humour, why it makes a difference.
Tausif Mulla
Jun 24, 20224 min read
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